Brent Dickinson Filter by article type: AllProceedingsFeatureFormsPhoto articleStep-by-step FeaturesCE listingSponsoredInteractive CaseGalleryAudioQuizVideoInteractive FeatureDirectory listing Rx for veterinary social mediaFIRSTLINE - Apr 28, 2016Here’s my advice for DIY social media to promote your great veterinary hospital that doesn’t take all day. When pet owners ambush you in the Starbucks coffee line ...FIRSTLINE - Feb 11, 2016You'll see customers when you're out and about. Don't feel like you need to run and hide. Instead, use these tips to streamline these conversations and encourage pet owners to happily schedule appointments during regular business hours. Gentle gestures for euthanasiaFIRSTLINE - Sep 28, 2015How you handle a pet’s euthanasia is one of the most memorable moments you share with clients. So make sure your veterinary team strikes the right note. Get the muzzle!FIRSTLINE - Jul 09, 2015Stop barking at coworkers and avoid the phrases that increase the chances your team will snap. Then practice communication that tames team members' tempers and enjoy a happier workday together. Team Training Tool: 4 E-C practice casesFIRSTLINE - Apr 10, 2015Use the E-C—explain-and-convince—method with each of these challenging cases to lock in veterinary client compliance. Never sell to veterinary clients againFIRSTLINE - Apr 10, 2015Explain—don’t complain—to convince clients into better compliance for their pets’ health. How our veterinary practice handled a construction crisisFIRSTLINE - Nov 01, 2014When road construction almost shut our practice down, our community rallied around to support us. When pet owners block youFIRSTLINE - Mar 31, 2014Train your veterinary team to navigate the barriers difficult pet owners create with these four steps to be heard. Knock out pet owners' anesthetic worriesFIRSTLINE - Dec 01, 2013Learn to talk to pet owners about the benefits and risks of anesthesia. Weigh in on weighty petsFIRSTLINE - Nov 01, 2013Hefty pets can be a big burden. Help veterinary clients get a handle on their pet's problem with this advice. Hot topics on dvm3605 ways to wow pet owners (and pets) 10 steps to take when a practice owner dies dvm360 sits down with Dr. Pol Ack! How do you spell that again? "Best. Veterinary Practice. EVER."