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Building the Bond

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Source: FIRSTLINE Celebrate Client Appreciation Week May 1, 2008 By: Denise Shifflett Clients just might feel spoiled with the attention they receive during Client Appreciation Week at VCA University Veterinary Clinic in Fairfax, Va.

Source: FIRSTLINE Build a buzz with client seminars May 1, 2008 By: Tracey Nowers, CVT Do you yearn to learn and enlighten clients with your know-how? If you're passionate about client education, consider hosting educational classes for clients.

Source: FIRSTLINE Scratch the itch May 1, 2008 By: Portia Stewart Sandy scratches. A lot. When her leg gets going, it makes a sound against the floor like a hammer driving a nail. My mother-in-law, Jane, first noticed Sandy's behavior a few months ago. When Jane took Sandy, a mid-sized 13-year-old mixed-breed pooch, to the veterinarian, he suggested a diet change to curb the scratching that makes her so uncomfortable.

Source: FIRSTLINE When pet owners lie May 1, 2008 By: Craig Woloshyn, DVM Why do clients pretend they gave medication, swear their pup stays on a leash, or claim their cat never goes outside?

Source: FIRSTLINE A pet's picture: priceless April 1, 2008 By: Kathy Clement The team at Countryside Veterinary Clinic in Carthage, N.Y., knows how to captivate their audience.

Source: FIRSTLINE Sample script: How to discuss the cost of euthanasia April 1, 2008 By: Sharon DeNayer "Help clients who make the difficult choice to euthanize their pet by approaching the associated costs with sincere consideration," says Sharon DeNayer, a Firstline Editorial Advisory Board member and the clinic manager at Windsor Veterinary Clinic in Windsor, Colo.

Source: FIRSTLINE The long walk to goodbye April 1, 2008 By: Michelle Miller, BS, CVT Whether I'm helping pets heal or helping their owners say goodbye, my job in veterinary oncology brings special patients and their families into my life who remind me why I love pets—and my work.

Source: FIRSTLINE 7 tips to keep clients happy April 1, 2008 Happy clients stay with your practice and promote your services to others. Use these tips to please pet owners and build a good vibe on the grapevine.

Source: FIRSTLINE Service in a strange land March 1, 2008 By: Tracey Nowers, CVT You must watch what you eat. You can't drink the water or even brush your teeth with it. Nothing is sterile. And yet, my experiences at a spay and neuter clinic in the Dominican Republic have been among the most rewarding in my career.

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