Veterinary teams celebrate the bond between people and pets - Firstline
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Building the Bond
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Capture new pets' photos

June 1, 2008

What pet owner doesn't love photos of a new pet? That's the philosophy of team members at All Creatures Animal Hospital in Amelia, Ohio.

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Sample script: Turn phone shoppers into clients

June 1, 2008

When potential clients call, your goal is to schedule an appointment for their pet at your practice. Gina Toman, a Firstline Editorial Advisory Board member and a veterinary assistant at Seaside Animal Care in Calabash, N.C., offers this script:

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The topics you tailor

June 1, 2008

Ninety-six percent of team members say they tailor their client education message based on the pet or client. Here's a breakdown of the criteria they use to customize their education message to pet owners.

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6 statements that burst your bubble

June 1, 2008

Some remarks from clients and colleagues can deflate your enthusiasm. Here's how to respond the next time their words make you ready to pop.

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Are you prepared?

June 1, 2008

Here in the Midwest, it's been a stormy season. Some states have seen record numbers of twisters, and we've had to kennel our dog during thunderstorms so many times this year we've stopped counting. If you've ever lived in an area where tornadoes are common, you know the chill the tornado siren sends when it starts to moan.

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More clients, same care

June 1, 2008

Q. Our practice is getting busier. How can we keep a personal touch?

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Build a buzz with client seminars

May 1, 2008

Do you yearn to learn and enlighten clients with your know-how? If you're passionate about client education, consider hosting educational classes for clients.

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Scratch the itch

May 1, 2008

Sandy scratches. A lot. When her leg gets going, it makes a sound against the floor like a hammer driving a nail. My mother-in-law, Jane, first noticed Sandy's behavior a few months ago. When Jane took Sandy, a mid-sized 13-year-old mixed-breed pooch, to the veterinarian, he suggested a diet change to curb the scratching that makes her so uncomfortable.

Source: FIRSTLINE

When pet owners lie

May 1, 2008

Why do clients pretend they gave medication, swear their pup stays on a leash, or claim their cat never goes outside?

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