Tips to help the veterinary team communicate with pet owners - Firstline
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Client Relations
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Where do you stand on nutrition?

August 1, 2007

Months into the pet food recall, the veterinary world is out of sorts, with some dry and wet food varieties still off the shelves. But amid the frustrations, there's some good news: The recall has shifted clients' focus from cost to quality of their pets' diets.

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What do clients want?

August 1, 2007

Unfortunately, you can't read clients' minds and predict the information, products, and services they want. But you can take a good guess through a revolutionary process called listening.

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The truth about cats and dogs

August 1, 2007

Where does Rover sleep? How much do pet owners spend every year? For answers to these questions and more, explore this list of fun facts about pets and the people who love them.

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Do clients know the risks of parasites?

August 1, 2007

Yes. But oddly enough, few pet owners take the right steps to protect their pets, their families, and themselves from infestations (see Figure 1)

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What's a client worth?

August 1, 2007

It's probably more than you think. For example, a typical dog owner spends $219 a year on routine veterinary care, while a cat owner spends $175, according to the 2007-2008 APPMA National Pet Owners Survey (see Figure 1).

Source: FIRSTLINE

10 tips to tune into clients

July 1, 2007

Clients are waiting, dogs are barking, and phones are ringing. Sometimes you've got to tune out the static to offer clients the attention they crave and send them away happy.

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A safe haven for pets

July 1, 2007

My idea to help abused families blossomed into a program that shelters pets while their families get the help they need to escape dangerous situations and rebuild their lives.

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On the job: Rachael Eaker

July 1, 2007

One morning, I was stocking the food display in my practice's reception area when something caught my eye.

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Get to the heart of feline heartworm prevention

July 1, 2007

Concerned about the threat of feline heartworm infection, team members at Valley Animal Hospital in Roanoke, Va., decided to launch a campaign to educate clients.

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