Articles by Brenda Tassava, CVPM, CVJ - Firstline
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Articles by Brenda Tassava, CVPM, CVJ

When veterinary gossip goes global

Create a social media policy and keep internal matters private.
November 2011

Create a social media policy and keep internal matters private.

Is your practice's Facebook giveaway a potential legal problem?

Avoid trouble for your veterinary practice by ensuring you're playing by Facebook's promotions rules.
July 2011

Avoid trouble for your veterinary practice by ensuring you're playing by Facebook's promotions rules.

Q&A: Veterinary credentials for managers

Take your management skills to the next level.
July 2011

Take your management skills to the next level.

Should I friend questionable people on my veterinary practice's Facebook page?

How can team members filter the friends on their practice's Facebook page to ensure nothing questionable is associated with the professional page?
March 2011

How can team members filter the friends on their practice's Facebook page to ensure nothing questionable is associated with the professional page?

Q&A: Convert a Facebook-fearing practice owner

I'd like to increase our practice's social networking efforts but the practice owner dismisses it as a waste of time. How can I get her on board?
February 2011

I'd like to increase our practice's social networking efforts but the practice owner dismisses it as a waste of time. How can I get her on board?

Social media: You're doing it, but are you managing it?

Use these four tips to say on top of social media for your veterinary practice.
January 2011

Use these four tips to say on top of social media for your veterinary practice.

4 true colors: Why your personal hue matters

Sometimes veterinary team members clash. Decrease the collisions and their effects by gaining a better understanding of your team members' temperaments.
November 2010

A new profiling program adapted specifically for veterinary use recognizes veterinarians and team members' temperaments by color: blue, green, gold, and orange. Find out which one you are.

Mobile apps: The future of social media

Geographic-specific apps mean the future is now for your veterinary practice
October 2010

Geographic-specific apps mean the future is now for your veterinary practice

Want Facebook success? Use data to know your fans

Analyzing the demographics of your veterinary practice's Facebook fans ensures you're talking about what they want to hear.
August 2010

Analyzing the demographics of your veterinary practice's Facebook fans ensures you're talking about what they want to hear.

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