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Audio and Video
The most common veterinary management challenge
Clarity in the clinic is crucial.
Will wellness plans work for my veterinary practice?
Commitment to wellness packages requires due diligence.
Help! I'm a veterinary micromanager!
Fight the urge to take over the tasks you just delegated.
Just what do you EXPECT from your veterinary team?
The most critical conversation that needs to happen.
How can I find time for veterinary strategic planning?
An expert's perspective on the value of big picture strategy.
3 ways to find new veterinary clients
Get creative when courting customers.
Does "fast" or "slow and steady" win the veterinary marketing race?
Be the victor in the marketing marathon.
New, improved, money-back-guaranteed method to save money
Fritz Wood and friends will show you the way.
Live from CVC San Diego: Boost compliance in your veterinary practice
3 tips from leading thinkers.
 MORE ARTICLES

Buying and Selling
Three new clients and other important numbers
Study neighborhood demographics to get a glimpse of your veterinary practice's future.
Veterinary practice dreams bigger than your wallet?
Tread carefully when someone offers you a loan. Make sure you can comfortably afford it before you sign.
Attention veterinary practice owners: Buyers are lined up
If you've been afraid to sell, consider this: In most regions, consultants and brokers report a backlog of buyers waiting for veterinary practices. And some are growing sick of the wait.
The new face of veterinary practice ownership: Five locations and counting
A veterinary practice owner who grew up in a family business learns by doing—and doing, and doing, and doing.
Efficiency in a veterinary practice with a small footprint
It's not impossible to build a high-efficiency veterinary practice in a small space.
The veterinary hospital squeeze
Market conditions aren't ideal, but they're improving. So why are veterinary practice sales still sluggish?
Practice for Profit: Know the demographics before you buy a veterinary practice
The location of your veterinary practice means your business could sink or swim.
Is it time for you to haul equine patients in?
If the day-to-day struggles of an ambulatory equine practice are wearing you down, it may be time to consider building, buying, or renting a haul-in facility.
Practice ownership: What's keeping out associates?
Many associate veterinarians are committed to owning a practice one day, but others are still on the fence. Our experts break down the reasons behind the reluctance.
 MORE ARTICLES

Client Communication
The pet insurance "easy button"
Take the pain out of picking pet insurance companies in veterinary practice.
Take a breath
This veterinary team member's lost pen served as a reminder not to take interactions with clients for granted.
Pet insurance conversations: Interactive map (Sponsored by VPI)
When everyone on your team plays a role, you can have fast, effective pet insurance conversations that flow throughout your practice. Review this interactive map to see each team member's role—and how you can keep the discussion alive throughout the pet's visit.
Posts and tweets about senior pets
Use your social media network to educate clients and raise awareness about senior pets with these tweets and posts.
Sample job description for pet insurance coordinator (Sponsored by VPI)
Use this job description to find the right person for your practice.
And in this corner, Grandpa with the cane
This old man was about to open a can of whoop a** in my veterinary clinic parking lot.
The pat on the back
Why doling out compliments to veterinary clients yields results.
10 best practices to teach clients about pet insurance (Sponsored by VPI)
Use these steps to boost your education program to the next level and effectively teach pet owners about pet insurance.
Bring new life to parasite prevention
Your preventive pitch may be perfect, but some new veterinary client education tools could press more pet owners to do the right thing and keep up with your recommendations.
 MORE ARTICLES

Client Conflict
Extinguish negative veterinary practice reviews
Burned by scathing Internet comments? Posting a response may actually help you gain veterinary clients—if you take the right approach.
Handle difficult clients with "deep acting"
Use this technique to smooth out conversations with troublesome clients.
 MORE ARTICLES

Client Education
Do your part to prevent dog bites
A few simple reminders can keep veterinary clients protected in potentially dangerous situations.
Banfield: Pets live longest in Montana, shortest in Mississippi
State of Pet Health Report indicates sterilization plays key role in pet longevity.
Posts and tweets about senior pets
Use your social media network to educate clients and raise awareness about senior pets with these tweets and posts.
Put the value back in the office visit
You miss out on a golden opportunity to bond with veterinary clients when you speed through a physical exam.
Market your message for senior wellness
Appeal to veterinary clients and get senior dogs and cats in the door with a five-step marketing plan.
Your pet's physical exam
This handout gives your clients a look at what a veterinarian is looking for during their pet's physical exam.
Veterinary parasitologists warn of high tick risk
Conditions favorable for parasite popultions to thrive; year-round preventives urged.
Catching kittens early
Denise Tumblin offers tips to give your kitten wellness plans some traction with veterinary clients.
Don't gamble with heartworm disease
With the unpredictability of weather this season, it's even more critical to encourage year-round prevention for your veterinary clients' pets.
 MORE ARTICLES

Client Relations
Do your part to prevent dog bites
A few simple reminders can keep veterinary clients protected in potentially dangerous situations.
The pet insurance "easy button"
Take the pain out of picking pet insurance companies in veterinary practice.
Step up the game in your equine practice
Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.
12-month marketing plan for senior wellness
This tool provides veterinarians and their staff with a 12-month guide to marketing senior wellness and healthcare to clients.
3 website problems that turn off new veterinary clients ... and how to fix them
Dave Nicol sheds some light on what veterinary clients don't want to see on your hospital's website.
Put the value back in the office visit
You miss out on a golden opportunity to bond with veterinary clients when you speed through a physical exam.
Your pet's physical exam
This handout gives your clients a look at what a veterinarian is looking for during their pet's physical exam.
Pet insurance conversations: Interactive map (Sponsored by VPI)
When everyone on your team plays a role, you can have fast, effective pet insurance conversations that flow throughout your practice. Review this interactive map to see each team member's role—and how you can keep the discussion alive throughout the pet's visit.
Take a breath
This veterinary team member's lost pen served as a reminder not to take interactions with clients for granted.
 MORE ARTICLES

Client Service
Will wellness plans work for my veterinary practice?
Commitment to wellness packages requires due diligence.
The pet insurance "easy button"
Take the pain out of picking pet insurance companies in veterinary practice.
Market your message for senior wellness
Appeal to veterinary clients and get senior dogs and cats in the door with a five-step marketing plan.
12-month marketing plan for senior wellness
This tool provides veterinarians and their staff with a 12-month guide to marketing senior wellness and healthcare to clients.
Posts and tweets about senior pets
Use your social media network to educate clients and raise awareness about senior pets with these tweets and posts.
Pet insurance blowback
Jeff Rothstein offers advice for when your veterinary clients get turned down for pet insurance.
And in this corner, Grandpa with the cane
This old man was about to open a can of whoop a** in my veterinary clinic parking lot.
Switching up your veterinary practice software
Changing your practice software can be time-consuming and expensive, but if you find that your current system isn't up to par—it could be worth it.
Veterinary clients' prescription needs
Competing with big-box and online pharmacies can be difficult. Here are a few things to keep in mind in order to keep your veterinary pharmacy afloat.
 MORE ARTICLES

Client communication for managers
Live from CVC: Website and e-mail tips: Marketing your veterinary practice in the digital age
At CVC Kansas City this week, Dr. Dave Nicol, author of the e-book The Yellow Pages Are Dead: Marketing Your Veterinary Practice in the Digital Age, presented to an eager crowd some website and e-mail strategies to help you market your veterinary practice. Here are his top tips.
Doc Talk: Veterinary compliance tip—Keep your eyes on the pet owner
Meet clients' emotional needs and build loyalty.
Avoid "Option paralysis" with veterinary clients
A clearly defined course of action will result in action and compliance.
2 places you need to be on the Internet
Stake your claim on the social media landscape.
Handle difficult clients with "deep acting"
Use this technique to smooth out conversations with troublesome clients.
How to get your Facebook fans to stop ignoring your veterinary practice's posts
If the engagement among your veterinary practice's Facebook fans has dropped off, an algorithm may be to blame.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Client communication for techs
Live from CVC: Website and e-mail tips: Marketing your veterinary practice in the digital age
At CVC Kansas City this week, Dr. Dave Nicol, author of the e-book The Yellow Pages Are Dead: Marketing Your Veterinary Practice in the Digital Age, presented to an eager crowd some website and e-mail strategies to help you market your veterinary practice. Here are his top tips.
Doc Talk: Veterinary compliance tip—Keep your eyes on the pet owner
Meet clients' emotional needs and build loyalty.
Avoid "Option paralysis" with veterinary clients
A clearly defined course of action will result in action and compliance.
2 places you need to be on the Internet
Stake your claim on the social media landscape.
Handle difficult clients with "deep acting"
Use this technique to smooth out conversations with troublesome clients.
How to get your Facebook fans to stop ignoring your veterinary practice's posts
If the engagement among your veterinary practice's Facebook fans has dropped off, an algorithm may be to blame.
The threat from the Net: Marty Becker says this is veterinarians' top challenge
Work with the Web.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Client education for managers
One team's approach to educating clients about pet insurance (Sponsored by VPI)
In these brief videos, the veterinarian, practice manager, and receptionist of Valley Cottage Animal Hospital of Valley Cottage, N.Y., describe their roles in educating pet owners about pet insurance. They also discuss why they believe in pet insurance and when and how they talk with clients and answer their most common questions.
Veterinarians' own compliance leads to client compliance
Pet owners are paying attention—set an example.
Babies benefit from living with pets, study says
Babies who live with dogs and cats during their first year of life may be less susceptible to respiratory infections.
New and improved client handout section on dvm360.com
We've changed things up a bit to make our veterinary client handouts easier to find and use.
Top 10 dog and cat medical conditions in 2011
Pet insurance company reveals most common causes of veterinary visits.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Client education for techs
How to increase veterinary clinic visits
Demonstrate value to clients and watch numbers rise.
One team's approach to educating clients about pet insurance (Sponsored by VPI)
In these brief videos, the veterinarian, practice manager, and receptionist of Valley Cottage Animal Hospital of Valley Cottage, N.Y., describe their roles in educating pet owners about pet insurance. They also discuss why they believe in pet insurance and when and how they talk with clients and answer their most common questions.
Veterinarians' own compliance leads to client compliance
Pet owners are paying attention—set an example.
Babies benefit from living with pets, study says
Babies who live with dogs and cats during their first year of life may be less susceptible to respiratory infections.
New and improved client handout section on dvm360.com
We've changed things up a bit to make our veterinary client handouts easier to find and use.
Top 10 dog and cat medical conditions in 2011
Pet insurance company reveals most common causes of veterinary visits.
The threat from the Net: Marty Becker says this is veterinarians' top challenge
Work with the Web.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
Client handout: Feline heartworm Q&A
Use this form to answer clients' most common questions about the disease.
 MORE ARTICLES

Client service for managers
3 ways to find new veterinary clients
Get creative when courting customers.
How to increase veterinary clinic visits
Demonstrate value to clients and watch numbers rise.
Insuring better compliance: A comparison of pet insurance companies
Pet health insurance could be a good option for many of your veterinary clients. If you don't have favorites yet, start your research here with this in-depth comparison.
Help veterinary clients with end-of-life decisions about pets
Matters of the heart make for difficult choices. Pet owners may need assistance sticking to the facts.
Doc Talk: Veterinary compliance tip—Keep your eyes on the pet owner
Meet clients' emotional needs and build loyalty.
Veterinarians' own compliance leads to client compliance
Pet owners are paying attention—set an example.
New and improved client handout section on dvm360.com
We've changed things up a bit to make our veterinary client handouts easier to find and use.
Extinguish negative veterinary practice reviews
Burned by scathing Internet comments? Posting a response may actually help you gain veterinary clients—if you take the right approach.
Handle difficult clients with "deep acting"
Use this technique to smooth out conversations with troublesome clients.
 MORE ARTICLES

Communication strategies for managers
Get your veterinary practice found with search engine optimization
Maximizing your web presence isn't rocket science.
Reform your veterinary practice's "Negative Nancy"
You must take action to protect the team and the clinic at large.
Doc Talk: Your practice is a fiefdom
Watch for schism in the clinic.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Doctor Communication
Referral form
Avoid miscommunication and use this referral form to help improve patient care.
You manage things; you lead people
Understanding the difference between the action of management and the art of leadership is crucial to a successful veterinary practice.
Just what do you EXPECT from your veterinary team?
The most critical conversation that needs to happen.
All's fair in love and veterinary practice partnerships
Power struggles, disputes and hidden agendas aren't just fodder for TV shows—they're a reality in veterinary practice, too.
The cost of being critical
Staff morale and communication suffer when a veterinary practice environment becomes too negative.
Two technology tools that can enhance veterinary practice
Drs. Alan Green and David Sachs use a census board and fax report to help increase efficiency at Charleston Veterinary Referral Center.
Loaning out veterinary facilities
How/what do I charge a mobile vet for using my facility
From Andy Roark: 6 tips for leaving your job
A smile (vs. a snarl) goes a long way toward keeping the bridges intact throughout your veterinary career.
3 tips to surviving in a family-owned veterinary practice
Somebody else's mom or dad, husband or wife, or son or daughter. It?s easy to feel on the outside when you have a front-row seat to personal relationships in the veterinary workplace. Use this advice from Firstline board member Shawn McVey to navigate tricky waters with style.
 MORE ARTICLES

Expenses
Weighing the cost of written prescriptions
Will patient care suffer or thrive if we say goodbye to our in-house pharmacies?
Explain your clinic expenses
It's hard for clients to understand where their money goes in your veterinary practice. So give them the details on the dough distribution—and why it's important.
Veterinary client support = healthy pets
This handout gives your clients a look at what goes into keeping your veterinary hospital running at peak performance.
The Affordable Care Act: What does it mean for veterinarians?
Dr. Marsha Heinke breaks down what you need to know about this massive piece of legislation--as a veterinarian, as a business owner and as a consumer of healthcare services yourself.
4 tips to help you nab fraudsters in your veterinary practice
Plus: Take part in a veterinary fraud survey.
AVMA announces platform for GHLIT private health exchange
First phase of exchange will focus on the needs of veterinarians 65 and older.
Top 10 ways to feel rich even when you're broke
You can live large even when you're paying off student debt.
'Obamacare' reaches veterinary medicine
New equipment tax could increase cost of care, experts say.
Urgent payroll tips for the New Year
Share this information with your veterinary employees before tax time.
 MORE ARTICLES

Growth Center
Why gift cards are better than cash
Looking for an easy way to lure in new clients? Here's a small token of appreciation that shows off your practice.
Long-term drug monitoring made easy
Get your patients taking long-term meds on a plan for rechecks.
How to ease cat pain. Bonus: It pays.
Help cat owners provide a pain-free existence for their feline friends.
Fee-setting tool: Long-term analgesic testing
Are your exam fees in line with high-performing hospitals?
Talking teeth with timid clients
What you can do to get clients on board with your dental recommendations.
Look but also touch
Seeing is believing for clients when it comes to pet dental health at Falmouth Veterinary Hospital in Falmouth, Maine. Video touchscreens in exam rooms show clients how quickly damaging plaque can build and harden. The screens also let clients type in their e-mail address and request that the information or Web site address for the video be sent to their home. After every dental cleaning, clients watch a video on brushing.
Educating clients about parasites
A list from the Veterinary Economics archives.
Worm your way into wellness visits
Biannual deworming protects patients and encourages regular wellness visits.
Providing pet insurance
It doesn't hurt Dr. Craig Prior's feelings when a client is hesitant to take out a pet insurance policy: "I tell them, 'Try it for a year. If you don't like it, cancel it. I won't mind.'"
 MORE ARTICLES

Hiring and firing
Finding a fill-in veterinarian
Dr. Jim Kramer offers suggestions for picking the right relief veterinarian.
Hiring the best candidate for the job
It can be too easy to hire who you like personally instead of the person who's most qualified for the job.
Specialty veterinary referral group recognized by Inc. Magazine
BluePearl Veterinary Partners among top 100 companies noted for job creation.
Job interviews are a two-way street
While you're judging job applicants, they're judging you and your veterinary practice.
Confidence and incompetence: How they affect a veterinary team
Why incompetent people are so often promoted over their veterinary peers.
Veterinary culture clash: Are you caring for man's best amigo?
For one in four veterinarians across the country, clients who don't speak English are increasingly common. Here's how two practices tried to bridge the language barrier.
The truth behind veterinary associates' restrictive covenants
Does the word "contract" send shivers down your spine? Are your palms sweating just thinking about noncompete clauses and restrictive covenants? Let us ease your fears and set the record straight on what's legal.
Hire veterinary candidates with a knack for service
The right interview questions could help you achieve service excellence.
Maintaining the mix
Hiring trends prove it: Joining a mixed animal practice appeals less and less to new veterinary school graduates.
 MORE ARTICLES

I Survived!
I survived a veterinary practice merger
We experienced headaches, setbacks, and eventually practice success.
9 strategies for disaster preparation
Can your veterinary practice withstand the elements?
Trial by fire: coping with disaster
This veterinary practice survived a devastating blaze that killed 16 patients and destroyed the building.
I survived an outbreak of virulent feline calicivirus
I'll never know for sure which cat first brought the disease to my clinic. But I know where I saw it first.
A million-dollar growth spurt
It wasn't an easy transition—half of the team quit, but profits went up.
 MORE ARTICLES

Industry Issues
Live from CVC San Diego: Convince veterinary clients to skip online pharmacies
Prescriptions from your clinic come with a lot more than medication.
Building a veterinary practice on a budget
If your veterinary client waiting room is still rocking the shag carpet, it's time for an update. No money? No problem. Veterinary Economics hospital design experts reveal the best ways to design and build on a budget.
The threat from the Net: Marty Becker says this is veterinarians' top challenge
Work with the Web.
How to stay profitable during a difficult economy
Be smart about money & medicine and weather the storm.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
Cats: Hidden veterinary patients in waiting
Grow your feline practice.
Bayer study, part 2: Half of veterinarians seeing fewer patients
Profession confirms, expands on findings of previous pet owner survey.
Why are veterinary visits declining, and what can I do about it?
Chapter 4 of a nine-part video series about the Veterinary Care Usage Study by Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues.
Slideshow: Top 5 most expensive cat breeds
Over a cat's lifetime, the costs can add up. Here are the most expensive breeds, based on industry data.
 MORE ARTICLES

Leadership Strategies
Fit to Practice: Lower your heart rate, live longer
Can you achieve optimal well-being in your veterinary practice and personal life simply by taking better care of your ticker?
Tattling to the tax man
What do you do when you find out a fellow veterinarian is cheating the government?
You manage things; you lead people
Understanding the difference between the action of management and the art of leadership is crucial to a successful veterinary practice.
Be vigilant with controlled veterinary drugs
Substance abuse can easily run rampant in a veterinary clinic environment. Make sure you—and your practice—are protected.
A change is gonna come
You know you should make some changes in veterinary practice. We'll show you how.
Fit to practice: Happiness not guaranteed
You've got to shut out the negative and harness your own happiness in life—and in veterinary practice.
How can I find time for veterinary strategic planning?
An expert's perspective on the value of big picture strategy.
All's fair in love and veterinary practice partnerships
Power struggles, disputes and hidden agendas aren't just fodder for TV shows—they're a reality in veterinary practice, too.
Best blog: What's happening to the veterinary profession?
It's time we pulled our heads out of the sand and talked about the sad state of the veterinary industry.
 MORE ARTICLES

Legal Ease
Medical records checklist
Don't find yourself with inadequate patient medical records. Use this checklist to audit your records.
How to gauge your rent payment
What are the rules regarding veterinary practice rent?
Make Crocs extinct
Are the popular shoes safe for your employees to wear to work?
Salary vs. hourly pay
You might be entitled to overtime pay even if you hold a degree or have "supervisor" in your title.
Leftovers and lab samples
A veterinary break room is no place for urine samples and chemicals.
Nailing down a noncompete
What time frame is valid for a noncompete clause in an associate's contract? What distance from my practice do I use as a boundary?
A look at the law on smoking at veterinary clinics
How business owners must balance the rights of smokers with those of nonsmokers.
Does a team member on mood medication need a doctor's note?
Can I question my employee who's revealed a history of mental illness and prescribed medications to control it?
Rethink respirators
Should our pregnant associate use a respirator during surgeries to avoid inhaling anesthetic gases?
 MORE ARTICLES

Managing Smart
The most common veterinary management challenge
Clarity in the clinic is crucial.
Help! I'm a veterinary micromanager!
Fight the urge to take over the tasks you just delegated.
Just what do you EXPECT from your veterinary team?
The most critical conversation that needs to happen.
How can I find time for veterinary strategic planning?
An expert's perspective on the value of big picture strategy.
3 ways to find new veterinary clients
Get creative when courting customers.
Live from CVC San Diego: Convince veterinary clients to skip online pharmacies
Prescriptions from your clinic come with a lot more than medication.
Live from CVC San Diego: Managing change in veterinary practices
Make a plan to follow through so new ideas don't slip through the cracks.
Live from CVC San Diego: Give your veterinary clinic a competency audit
Shawn McVey challenges Veterinary Economics Managers' Retreat attendees to take a look at themselves.
Get your veterinary practice found with search engine optimization
Maximizing your web presence isn't rocket science.
 MORE ARTICLES

Managing clients
Don't leave veterinary marketing to somebody else
Client education is its own kind of promotion.
Extinguish negative veterinary practice reviews
Burned by scathing Internet comments? Posting a response may actually help you gain veterinary clients—if you take the right approach.
Handling the hard topic of end-of-life care options with veterinary clients
Pet owners need to be educated on the difficult topic of end-of-life care.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Managing the money
How can I find time for veterinary strategic planning?
An expert's perspective on the value of big picture strategy.
Does "fast" or "slow and steady" win the veterinary marketing race?
Be the victor in the marketing marathon.
New, improved, money-back-guaranteed method to save money
Fritz Wood and friends will show you the way.
Live from CVC San Diego: Convince veterinary clients to skip online pharmacies
Prescriptions from your clinic come with a lot more than medication.
How do I not screw up my veterinary clinic's first open-book meeting?
Be up front and get the conversation started. You'll be glad you did.
No. 1 sign that a veterinarian's prices are too high
Look to the team for perspective on pricing.
"Profitability" is not a dirty word in the veterinary clinic
Everybody benefits when the practice is in the black.
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Marketing
The pet insurance "easy button"
Take the pain out of picking pet insurance companies in veterinary practice.
Step up the game in your equine practice
Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.
Questions from the dental trenches: The practical side of veterinary dentistry
Common veterinary inquiries from lectures about marketing, client compliance and much more.
Veterinary clients' prescription needs
Competing with big-box and online pharmacies can be difficult. Here are a few things to keep in mind in order to keep your veterinary pharmacy afloat.
12-month marketing plan for senior wellness
This tool provides veterinarians and their staff with a 12-month guide to marketing senior wellness and healthcare to clients.
Posts and tweets about senior pets
Use your social media network to educate clients and raise awareness about senior pets with these tweets and posts.
3 website problems that turn off new veterinary clients ... and how to fix them
Dave Nicol sheds some light on what veterinary clients don't want to see on your hospital's website.
Market your message for senior wellness
Appeal to veterinary clients and get senior dogs and cats in the door with a five-step marketing plan.
How to harness a pitchfork-wielding horde for your veterinary practice
In the right forum, your veterinary clients can be your best defense.
 MORE ARTICLES

Money matters for techs
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Office Efficiency
Switching up your veterinary practice software
Changing your practice software can be time-consuming and expensive, but if you find that your current system isn't up to par—it could be worth it.
Prep clients for long-term pet care
Be clear with clients about their pet's chronic disease management, right from the start.
Enjoy the silence in your veterinary clinic
Need to muffle the noise? Reach for an everyday item.
Canine hyperadrenocorticism (Cushing's disease)
This handout gives your clients the information they need about the cost and tests involved in managing their pet's chronic disease.
Use a timer to keep veterinary clients from waiting
Make sure you stay on schedule and your clients aren't kept waiting.
Five-minute wellness: Preventive veterinary care that lets the team take charge
This veterinarian's unorthodox system thrilled employees, let doctors focus on medicine and quintupled practice revenue.
Is this exam room ready?
Use the exam room lights to indicate if the room is clean and ready to go.
Every tube and catheter in its place
Here's a quick and easy way to organize feeding tubes and urinary catheters.
Live from CVC San Diego: Managing change in veterinary practices
Make a plan to follow through so new ideas don't slip through the cracks.
 MORE ARTICLES

Ownership Issues
Optimize traffic flow in veterinary hospital design
Get this crucial aspect of planning right from the start.
Convert clicks to veterinary clients
Turn web traffic into foot traffic.
How to develop strong leaders in your veterinary practice
Look for a strong associate on your veterinary staff—and be prepared to dole out a little tough love.
How multi-practice owners and managers can succeed
In the correct situation, a multi-practice manager can be a major asset to an owner, provided everyone is on the same page.
5 things to consider before entering a business partnership
Ask yourself these important questions to see if you're ready to take the plunge into ownership.
4 things your practice can do while you wait for the recovery
Don't just sit around waiting for good things to happen. Go out and make your own luck.
Making the most of a practice manager
The issue of maximizing managers' contributions is the second in a dvm360 series on critical changes facing practices. What does a great manager do? What should the practice provide to get those results? This package gives the answers.
BizQuiz: Do you have a clue about doctor pay?
Here are the top five mysteries about compensation exposed and solved.
Marketing data and solutions (part 1)
Analysis of veterinary market data shows the toughest competitive factors, the most popular marketing strategies, and the move to online marketing solutions.
 MORE ARTICLES

Patient care for techs
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Patient welfare for techs
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
 MORE ARTICLES

Personal Finances
Taxes on you and your veterinary practice: What's gone, what stayed in the tax battles of 2013
Get a head start on the year with an overview of big changes to the tax codes that affect your practice—and your paycheck.
Gifts and your taxes: What you need to know
Whether you're the giver or receiver, know the rules governing gifts before you file your income taxes.
Fact: Debt doesn't discriminate
Veterinarians aren't the only ones saddled—our clients deal with it, too.
Health insurance: Veterinarians wonder what to do now?
For veterinarians facing the end of their coverage, there's little assurance they'll obtain a new policy in time.
GHLIT to establish private health insurance exchange, CEO says
Members will be able to 'shop and compare' insurance plans this spring.
Texas seeks to identify veterinary shortage areas for inclusion in loan repayment program
Commission seeks nominations for areas in need of food animal medicine, rural private practice or public practice.
Top 10 ways to feel rich even when you're broke
You can live large even when you're paying off student debt.
Death to debt: Veterinarians are not alone in the debt debacle
Lessons from human medicine shed light on veterinary student debt.
New York Life bails as AVMA health insurance underwriter
GHLIT working to transition members to new plan by the time coverage runs out Dec. 31, 2013.
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Personal Growth
Veterinary case study: Share your own pets' struggles
Sharing personal stories of pet illness in exam rooms, veterinary newsletters and emails can bridge the gap between a seemingly trouble-free veterinarian and scared clients.
Check your veterinary data: Management metrics
Measure the health of your veterinary practice by reviewing these 15 metrics monthly.
Fit to Practice: Why you should be sick of sugar
Our taste buds have been hijacked by super-sugary sweets. It's time to reclaim our palate with natural, real flavors. Before long you'll take a nibble of New York cheesecake and spit it out.
Can this veterinary practice be saved?
A few months ago, this husband-and-wife practice owner team was at a crossroads. Not sure whether to persevere or give up on their recently purchased veterinary practice—and completely out of ideas—they called Veterinary Economics for help. This is their story.
Fit to practice: A new blog from Dr. Ernie Ward
Check out the latest offering from Veterinary Economics' Personal Wellness Editor.
Why are technician appointments a good idea in the veterinary clinic?
Getting the most out of your staff helps all involved.
A look back: Hurricane Katrina destroys veterinary practice
In 2005, Hurricane Katrina landed in New Orleans, causing $81 billion in property damage. One of those properties was Dr. Scott Griffith's clinic.
Americans struggling to turn retirement savings into income
Whether you're fresh out of veterinary school or approaching retirement, it's important to keep a close eye on your savings.
Video: Talk to your team to make change less challenging
Team members will feel more involved with change if made aware of the background processes.
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Personnel Management
The most common veterinary management challenge
Clarity in the clinic is crucial.
Knock out the negativity in veterinary practice
Nip staff negativity in the bud before it takes over your practice.
Vaccinations: The next step
Follow these "next steps" to make sure your veterinary team is prepared to promote pet wellness and stress the value of vaccinations.
Four generations present opportunities and management challenges in veterinary practice
The ability to connect with the full spectrum of age groups can increase effectiveness with veterinary clients and employees.
Structure meetings for success
Use this guide to create vaccination standards of care for your veterinary practice.
And the Biggest Gainers are …
Meet three veterinary practices that beefed up their financial well-being by participating in a four-month fiscal fitness program.
Finding a fill-in veterinarian
Dr. Jim Kramer offers suggestions for picking the right relief veterinarian.
A plague on your house!
Stop presenteeism—working sick—from ruining your veterinary workplace.
United States tick zones
This handout gives your veterinary team the information they need about common ticks and tips to stay on top of prevention, region by region.
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Personnel Solutions
The most common veterinary management challenge
Clarity in the clinic is crucial.
Reform your veterinary practice's "Negative Nancy"
You must take action to protect the team and the clinic at large.
Doc Talk: Your practice is a fiefdom
Watch for schism in the clinic.
Fit to Practice: Why you should be sick of sugar
Our taste buds have been hijacked by super-sugary sweets. It's time to reclaim our palate with natural, real flavors. Before long you'll take a nibble of New York cheesecake and spit it out.
Can this veterinary practice be saved?
A few months ago, this husband-and-wife practice owner team was at a crossroads. Not sure whether to persevere or give up on their recently purchased veterinary practice—and completely out of ideas—they called Veterinary Economics for help. This is their story.
Women gaining more jobs than men, study finds
It's been a slow recovery for most American employees, but new signs of hope have emerged.
How to develop strong leaders in your veterinary practice
Look for a strong associate on your veterinary staff—and be prepared to dole out a little tough love.
Why are technician appointments a good idea in the veterinary clinic?
Getting the most out of your staff helps all involved.
A look back: Hurricane Katrina destroys veterinary practice
In 2005, Hurricane Katrina landed in New Orleans, causing $81 billion in property damage. One of those properties was Dr. Scott Griffith's clinic.
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Practice Finances
Will wellness plans work for my veterinary practice?
Commitment to wellness packages requires due diligence.
Step up the game in your equine practice
Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.
Your veterinary staff costs are too high?
Mysterious overtime, skipped lunches, and non-merit raises could add up to a financial disaster.
How diagnostics drive success in veterinary practice (Sponsored by IDEXX Laboratories Inc.)
Moderator Dr. Fred Metzger and four other veterinary practice management experts met in early 2013 and discussed how to price and promote diagnostics for the betterment of pets nationwide.
Taxes on you and your veterinary practice: What's gone, what stayed in the tax battles of 2013
Get a head start on the year with an overview of big changes to the tax codes that affect your practice—and your paycheck.
Gifts and your taxes: What you need to know
Whether you're the giver or receiver, know the rules governing gifts before you file your income taxes.
Alabama veterinarians take sides on nonprofit spay-neuter clinics
Bills introduced in state legislature would determine extent of nonprofit clinic limitations.
How to increase veterinary clinic visits
Demonstrate value to clients and watch numbers rise.
Attention veterinary practice owners: Buyers are lined up
If you've been afraid to sell, consider this: In most regions, consultants and brokers report a backlog of buyers waiting for veterinary practices. And some are growing sick of the wait.
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Practice Management Q&A
Discussing veterinary team problems
As an associate, what do I do about team management problems when I don't have the authority to address them?
Q&A: No deal on a professional discount
My practice regularly refers cases to a nearby specialty practice. Recently my own dog became sick, and the clinic offered me a disappointingly meager discount for its services. Am I expecting too much? Is there a standard for professional discounts?
Q&A: Recognize your hard workers
Other than bonuses or financial incentives, how can I reward team members for a job well done?
Q&A: Find the leaders in your practice
Finding the leaders within your staff can benefit your practice's efficiency and profitability.
Hablamos Espanol aqui?
What can I do to be sure my practice is accommodating the needs of the Hispanic population?
Q&A: Internet search and rescue
My practice's Web site isn't showing up on Internet search engines. Why?
Q&A: Rolling over a 401(k)
Handling investments after a job switch.
Q&A: How two practices become one
I'm considering a merger with another local practice. How do I go about it?
Q&A: Questions on compensation
How to deal with difficult salary issues.
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Revenue
Step up the game in your equine practice
Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.
Your veterinary staff costs are too high?
Mysterious overtime, skipped lunches, and non-merit raises could add up to a financial disaster.
How diagnostics drive success in veterinary practice (Sponsored by IDEXX Laboratories Inc.)
Moderator Dr. Fred Metzger and four other veterinary practice management experts met in early 2013 and discussed how to price and promote diagnostics for the betterment of pets nationwide.
Your veterinary practice is barely profitable?
Time to zero in on what's draining hospital revenue.
And the Biggest Gainers are …
Meet three veterinary practices that beefed up their financial well-being by participating in a four-month fiscal fitness program.
Ohio VMA opposes proposed sales tax on veterinary services
Ohio Veterinary Medical Association executive director says budget bill would affect animal and human health.
Put pounds on your veterinary practice—in a good way
Create a fit, toned hospital that won't run out of steam before you reach your goal. Use advice from "The Biggest Gainer" coaches and participants to shape up the financial health of your practice and reach your best in fiscal fitness.
The humane movement: The challenge and the future of the veterinary profession
Veteirnarians should avoid direct opposition of animal welfare groups during this cultural shift.
AAHA says veterinary hospitals can grow revenue despite economy
Data suggests focusing on clients and preventive care could bring profession an additional $350 million.
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Student news
Study affirms the need for veterinary profession to evolve
The role of veterinarians is changing, and veterinary schools and colleges are responding and retooling.
The most unusual resume mistakes job candidates make
You've probably had some, ahem, unique resumes come across your desk. Here's a look at what hiring managers across the country deal with on a daily basis.
New workers lack qualities employers deem important
Are you looking to hire new veterinary team members? You may have trouble finding qualified applicants.
Students: Get some sleep to get ahead
You may be tempted to sacrifice shut-eye for schoolwork. But doing so may only hinder your chances for success.
Students: Turn an internship into a job
Students who complete internships tend to make more money than those who don't. Here's how you can cash in.
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Team Communication
The most common veterinary management challenge
Clarity in the clinic is crucial.
Be vigilant with controlled veterinary drugs
Substance abuse can easily run rampant in a veterinary clinic environment. Make sure you—and your practice—are protected.
Vaccinations: The next step
Follow these "next steps" to make sure your veterinary team is prepared to promote pet wellness and stress the value of vaccinations.
A plague on your house!
Stop presenteeism—working sick—from ruining your veterinary workplace.
Breaking up is easy to do
If you keep your veterinary practice vision in mind, brainstorming in small groups could be the answer to (most of) your prayers.
How veterinary practice owners are like Japanese warlords
Defending your veterinary business against chaos is your paramount mission.
Team meeting a snoozefest? Fix it!
Whether it's too many tangents, irrelevant discussions, or too much nitpicking and criticism bringing you down—use this advice to wake up your veterinary team meetings.
Use these agendas to plan the perfect team meeting
Make a plan to make sure your next veterinary team meeting goes smoothly.
Taming a talented, but contentious super-tech
She's a valuable clinical asset to your veterinary team, but is her toxic energy really worth keeping around?
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Technology
What goes into a good Web site
How do I build an effective Web site for my practice?
The benefits and challenges of paperless practice
What to consider before going electronic.
Paperless practice at Banfield, The Pet Hospital
Dr. Kerri Marshall, MBA, knew the moment she caught of a glimpse of it that she was a fan.
Tips for transferring written medical records to electronic files
A how-to for moving paper records to your hard drive.
The paperless plunge
The only thing that anyone can count on for sure in the arena of paperless veterinary practice is that the experience is different for everyone.
Using software for consistent care
Dr. David McGrath is owner of seven practices, and at one time they used four software programs between them. Now they all use the same system. This has allowed them to try new ideas to boost compliance, which so far have resulted in gross revenue increases of up to 50 percent. Take Dr. McGrath's lessons into account as you evaluate your own practice software—and what it can do for you.
Lights! Camera! Meet!
Our 24-hour clinic has a main office, three satellite facilities, 14 veterinarians, and 80-plus team members, so staff communication is always a challenge. In addition to a weekly newsletter, we have monthly meetings for each department and a monthly staff meeting for everyone.
Solar panels save on energy costs
Skyrocketing energy prices and concerns about global warming prompted the owner of Middlebury Animal Hospital in Middlebury, Conn., to invest in solar energy.
The worst-case scenario survival handbook: Veterinary edition
Hurricanes. Embezzlers. Lawsuits. If you put the proper safeguards in place, you can stay out of trouble.
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Training and motivation
And the Biggest Gainers are …
Meet three veterinary practices that beefed up their financial well-being by participating in a four-month fiscal fitness program.
Structure meetings for success
Use this guide to create vaccination standards of care for your veterinary practice.
Four generations present opportunities and management challenges in veterinary practice
The ability to connect with the full spectrum of age groups can increase effectiveness with veterinary clients and employees.
Vaccinations: The next step
Follow these "next steps" to make sure your veterinary team is prepared to promote pet wellness and stress the value of vaccinations.
United States tick zones
This handout gives your veterinary team the information they need about common ticks and tips to stay on top of prevention, region by region.
Make your meeting matter
Review these tips during your next team meeting to make parasite control messages stick with your veterinary clients.
Tackling tick talks across the map
Veterinary clients are often in the dark about the risk ticks present for their pets. Use these tips to tackle tough tick talks, region by region.
I've lost that loving feeling
Build a bond and regain the closeness even if your veterinary team is growing.
Use these agendas to plan the perfect team meeting
Make a plan to make sure your next veterinary team meeting goes smoothly.
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Vetcetera
No flukes? No problem
Mechanical tail and physical therapy do wonders for a Florida aquarium's star marine attraction.
Your team's take on you
Chances are your team is pleased with your managerial style.
Hairy women a sign of a tough economy
The beauty industry—once considered recession proof like the veterinary industry— is taking a hard hit.
Veterinarian trains puppies with the help of teens
This veterinarian gathers teens to train puppies at the shelter.
Poster shows health of lean-fed dogs
Nestle Purina PetCare is sharing the results of a canine life span study on a poster you can get free of charge.
Swiss law orders pet buddy system
A new law in Switzerland taking effect Sept. 1 widens animal rights laws in revolutionary ways. Consider the law's fine print:
More than 80 percent of employees take mental health days
Top five reasons for needing a breather from work.
AAEP promotes annual dental exams for horses
The American Association of Equine Practitioners launched an equine dental awareness campaign in April to run throughout 2008.
I wannabe a vet!
There's a dog on a surgical table and another on an exam room table—just like at your hospital. The difference is the dogs aren't real and the doctors are kids.
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Veterinary Market Data
The truth behind veterinary associates' restrictive covenants
Does the word "contract" send shivers down your spine? Are your palms sweating just thinking about noncompete clauses and restrictive covenants? Let us ease your fears and set the record straight on what's legal.
Introducing the August 2012 Veterinary Economics: What's your problem?
At Veterinary Economics, we're listening ... and we're here to help.
Bad reception: The veterinary client compliance gap
You think you're broadcasting loud and clear, but pet owners may not be getting the message -- or feeling as though their needs are served. Find out what you can do with this exclusive data from Veterinary Economics and Trone Brand Energy.
Veterinary market data: Practitioners share status as pet owner influencers
Pet owners are increasingly turning to other sources for information about their pets' health. Here's where they go.
Veterinary market data: Pet owner purchasing trends
Research from Trone, a veterinary marketing agency, shows where, how, and why pet owners purchase key health products.
What ails your patients?
This data package shows the top diagnoses by age for dogs and cats—lists that emphasize the need for veterinary teams to make strong recommendations for dental care.
The inside scoop on canine influenza
Most veterinary practices don't require boarding dogs to be vaccinated against canine influenza. But could that number change in the future?
Gender: Who's the better boss?
Does gender play a role when it comes to management skills in veterinary practice?
Cats or dogs: What's your preference?
The lowdown on which species veterinarians and veterinary team members prefer to work with, why—and if it matters.
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Video
The most common veterinary management challenge
Clarity in the clinic is crucial.
Will wellness plans work for my veterinary practice?
Commitment to wellness packages requires due diligence.
Help! I'm a veterinary micromanager!
Fight the urge to take over the tasks you just delegated.
Just what do you EXPECT from your veterinary team?
The most critical conversation that needs to happen.
How can I find time for veterinary strategic planning?
An expert's perspective on the value of big picture strategy.
3 ways to find new veterinary clients
Get creative when courting customers.
How to increase veterinary clinic visits
Demonstrate value to clients and watch numbers rise.
Does "fast" or "slow and steady" win the veterinary marketing race?
Be the victor in the marketing marathon.
Optimize traffic flow in veterinary hospital design
Get this crucial aspect of planning right from the start.
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Web Daily
Do your part to prevent dog bites
A few simple reminders can keep veterinary clients protected in potentially dangerous situations.
The most common veterinary management challenge
Clarity in the clinic is crucial.
Will wellness plans work for my veterinary practice?
Commitment to wellness packages requires due diligence.
The pet insurance "easy button"
Take the pain out of picking pet insurance companies in veterinary practice.
Fit to Practice: Lower your heart rate, live longer
Can you achieve optimal well-being in your veterinary practice and personal life simply by taking better care of your ticker?
Help! I'm a veterinary micromanager!
Fight the urge to take over the tasks you just delegated.
CVC Washington DC: Turning top veterinary clients into practice promoters
You'll never be bored with a board of directors if you pick the most engaged people around: your clients.
Step up the game in your equine practice
Use these tips from Dr. James Guenther to make sure you're measuring up in your equine practice.
Hanging With Hafen: Inspiration to do it all better
Come along for the ride with me as I take things out of context, distort the facts and manipulate the verbiage to make your new veterinary hospital as successful as possible.
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Web Exclusives
All about the calories: a client handout
Print this multi-page PDF to educate clients about ideal pet weights, pets' caloric needs, and the caloric content of common treats
Veterinary receptionist interview questions
Use these questions to interview candidates for your receptionist position. These questions will hit on qualities critical to a veterinary receptionist performing his or her job successfully.
Practice Management Overhaul forms
Download the tools you need to transform your practice.
Create an effective marketing plan
Veterinary consultant Dr. Amanda Donnelly, MBA, outlines the first steps toward creating a successful marketing plan.
Wayne Usiak: 3 questions you need to answer
BDA Architecture founder shares three critical questions to ask as you proceed through a veterinary design project.
Pampered pets: Owners aren't likely to switch brands to save money
Market data shows consumer spending on pet products holds steady compared to other key categories.
Plan for your practice's future today
Whether you're looking to sell your practice or reposition it for the long haul, you'll find the advice you need at Veterinary Economics' Progress in Practice seminars Nov. 4-5 at CVC San Diego.
Veterinary Economics brings home the hardware
Veterinary business magazine picks up national and regional awards for editorial and design excellence.
Want to earn $50? Submit a Practice Tip
Share your ingenious ideas with the readers of Veterinary Economics and dvm360.com.
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Working with clients
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
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Working with clients - technicians
How to increase veterinary client visits in this economy (8-part video series)
In this eight-part video series from Dr. Karen Felsted, CEO of the National Commission on Veterinary Economic Issues, you'll learn how to increase veterinary client visits.
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