Q: I've heard that 60 percent of your veterinary practice's referrals should come from clients' word-of-mouth. How has the Internet changed that recommendation? Should we count online recommendations from our clients?
Apr 1, 2011
By:
Karyn Gavzer, MBA, CVPM
Q: I've heard that 60 percent of your veterinary practice's referrals should come from clients' word-of-mouth. How has the Internet changed that recommendation? Should we count online recommendations from our clients?
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Our practice has Facebook and Twitter profiles, but we're looking for additional marketing opportunities. What should we try next?
Jan 1, 2011
By:
Karyn Gavzer, MBA, CVPM
Our practice has Facebook and Twitter profiles, but we're looking for additional marketing opportunities. What should we try next?
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Claim your space on the Web while it's free.
Dec 2, 2010
By:
Karyn Gavzer, MBA, CVPM
Social media website may have the reputation as places to goof off, but they are proving more and more valuable in terms of business.
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How can we convert price shoppers into clients?
Nov 1, 2010
By:
Karyn Gavzer, MBA, CVPM
How can we convert price shoppers into clients?
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Questions about price don't mean a customer is cheap; they might just be short on information and understanding.
Oct 7, 2010
By:
Karyn Gavzer, MBA, CVPM
Questions about price don't mean a customer is cheap; they might just be short on information and understanding.
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How can we market our services to clients in a low-income area?
Jun 1, 2010
By:
Karyn Gavzer, MBA, CVPM
How can we market our services to clients in a low-income area?
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New developments are good for the practice.
Apr 29, 2010
By:
Karyn Gavzer, MBA, CVPM
Keeping on top of changes can be difficult, but well worth the effort.
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Apr 9, 2010
By:
Marnette Denell Falley, Karyn Gavzer, MBA, CVPM
Consultant Karyn Gavzer, MBA, CVPM, opened the practice management program at CVC in Baltimore and talked about communication strategies that can boost clients' loyalty and trust.
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Our practice's Web site needs updating. What goes into a great site?
Jan 1, 2010
By:
Karyn Gavzer, MBA, CVPM
Our practice's Web site needs updating. What goes into a great site?
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