Articles by Marty Becker, DVM - Veterinary Economics
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Articles by Marty Becker, DVM

The pat on the back

Why doling out compliments to veterinary clients yields results.
May 1, 2013

Why doling out compliments to veterinary clients yields results.

Meet the Great Becker, Psychic Veterinarian!

Educated guessing has its place in medicine, but not in client discussions.
Apr 1, 2013

Educated guessing has its place in medicine, but not in client discussions.

It's in every veterinary practice—why shouldn't you use it?

Don't let this piece of equipment get between your bond with clients.
Mar 1, 2013

Don't let this piece of equipment get between your bond with clients.

Tell the pet's owner how you really feel

Make sure you're watching out for the best interests of the veterinary patient, not the owner.
Feb 1, 2013

Make sure you're watching out for the best interests of the veterinary patient, not the owner.

What's in a name?

Stories about pet names help you keep track and give veterinary clients a chance to share why this particular pet is so beloved.
Jan 1, 2013

Stories about pet names help you keep track and give veterinary clients a chance to share why this particular pet is so beloved.

The threat from the Net: Marty Becker says this is veterinarians' top challenge

Work with the Web and stay relevant.
Mar 8, 2012

Work with the Web.

Video: How Dr. Marty Becker gets through a bad day in veterinary practice

Keeping the bond front and center is key.
Nov 17, 2011

Keeping the bond front and center is key.

Dr. Marty Becker: Make your practice C-worthy

Notice that silence? It's the calm before the storm—a storm that threatens to turn into a disaster if the Internet keeps stealing your clients. But those dark clouds don't necessarily mean doom. After all, no computer can provide the level of service your practice can offer.
Jul 1, 2011

Notice that silence? It's the calm before the storm—a storm that threatens to turn into a disaster if the Internet keeps stealing your clients. But those dark clouds don't necessarily mean doom. After all, no computer can provide the level of service your practice can offer.

Commentary: You're more than just a doctor

Sometimes clients need a shoulder to cry on. That's when you can go beyond your role as a medical expert and offer much-needed emotional support.
Jul 1, 2011

Sometimes clients need a shoulder to cry on. That's when you can go beyond your role as a medical expert and offer much-needed emotional support.

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