Articles by Karyn Gavzer, MBA, CVPM - Veterinary Economics
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Articles by Karyn Gavzer, MBA, CVPM

5 reasons why social media is beneficial for your practice

Aug 1, 2010

If you're not tweeting, blogging and visiting Facebook, you're missing out on many opportunties to communicate with clients and educate the public.

5 hands-on tips for social media

Practical advice and resources to jumpstart your journey into the new world of social media
Jul 1, 2010

Practical advice and resources to jumpstart your veterinary practice journey into the new world of social media

It's not business as usual

Keep in mind: Inefficiency doesn't happen by choice
Aug 1, 2009

If the slow economy has put a damper on business, use this time to step back and assess your practice.

Practice survival: More strategies for a down economy

Proceed with caution when it comes to price cuts
Mar 1, 2009

The classic, knee-jerk reaction when the economy slows is to cut prices. Look around. Stores are slashing prices.

Top 10 strategies for turbulent times

Stay the course and put plans in place to bust the recession
Jan 1, 2009

In tough economic times, stay the course in executing your business plan.

10 rules for life after graduation

Simple but important tips for a more rewarding and enjoyable first year on the job
Sep 1, 2008

Simple but important tips for a more rewarding and enjoyable first year on the job.

Students: Advocate for cats

Felines receive less veterinary care, AVMA reports
Apr 1, 2008

Cats are the most popular modern pet, according to the American Veterinary Medical Association's (AVMA) latest "U.S. Pet Ownership and Demographic Sourcebook." But even though they outnumber dogs in homes, it's a different story when it comes to veterinary care.

Feelings, not facts, drive client relationships

Understanding and responding to emotions is a critical component of client communications
Feb 1, 2008

Whether you are about to graduate and join a practice as a new associate or if you are still in school, it is important to understand the new findings concerning the role emotions play in building healthy, successful client relationships.

What are you worth?

New graduates often bring fresh ideas and enthusiasm to practice. Good patient care and scheduling can make them valuable hospital team members
Nov 1, 2007

Most veterinary medical graduates care more about the chance to diagnose and treat patients than the size of their paycheck. Still, salaries matter, especially when today's former students are saddled with an educational debt load of $100,000 or more.

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