Articles by Jeff Rothstein, DVM, MBA - Veterinary Economics
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Articles by Jeff Rothstein, DVM, MBA

How to track the source of new clients

Oct 1, 2010

Once you understand where they're coming from, you can better target your veterinary practice's marketing.

5 paths to new clients

Why should veterinary clients choose your practice over the one down the street? Because you take the time to learn what they want—and give it to them. Find out how, plus check out my favorite client service tips.
Oct 1, 2010

Make sure clients choose your practice over the one down the street.

3 tips to keep clients happy

Oct 1, 2010

Keep veterinary clients happy with comfort stations, kid treats, and follow-ups.

4 ways to welcome new clients

Oct 1, 2010

Provide new veterinary clients with reasons to come back and signs of your commitment to their pets.

Implement service codes to crack down on missed charges

Missed charges can result in thousands in lost revenue for your practice. But here's the good news: The solution is as simple as developing a few service codes.
Jul 1, 2010

Missed charges can result in thousands in lost revenue for your practice. But here's the good news: The solution is as simple as developing a few service codes.

Q&A: How to treat the love bug

I've recently discovered that two of my employees are dating. How do I address the situation?
Jun 2, 2010

I've recently discovered that two of my employees are dating. How do I address the situation?

If you give your client a cookie

Don't get in the habit of giving away free products, but make occasional exceptions to keep good clients coming back
May 1, 2010

Give the occasional freebie to keep good clients coming back.

Stop costs from gobbling up your revenue

Bloated inventory, excessive staffing, and missed charges take big bites out of your practice's success. It's time to put these gluttonous money-wasters on a diet.
Apr 1, 2010

Bloated inventory, excessive staffing, and missed charges take big bites out of your practice's success. It's time to put these gluttonous money-wasters on a diet.

5 ways to get more clients in the door of your practice

Consider these strategies as part of your own "business stimulus" package.
Feb 25, 2010

Consider these strategies as part of your own "business stimulus" package.

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