It's been difficult to hear persistent reports about unwanted or abandoned horses in recent months. But here's the good news: You can help save unwanted horses. And in some cases, finding ways to help the animals you love can even lead to increased client confidence and trust.
In times of economic hardship, some practitioners might be asking if fee schedules need to be adjusted to ease the financial burden on clients, but there's no reason to start discounting based on media hype or isolated incidents. Instead, focus on developing smart, short-term business practices that will keep your revenue stream flowing and strengthen your bond with clients.