VETERINARY ECONOMICS, Jun 1, 2008 - Veterinary Economics
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VETERINARY ECONOMICS, Jun 1, 2008
Cover Story
Are women tough enough?
By Jan Miller
The gender earnings gap: It's difficult to talk about. But talking—with authority—is what female vets must do to earn more.
Checking in
Women. Communication. Money
By Kristi Reimer, Editor
We've been talking a lot here about how women talk.
Vetcetera
AAEP promotes annual dental exams for horses
The American Association of Equine Practitioners launched an equine dental awareness campaign in April to run throughout 2008.
Poster shows health of lean-fed dogs
By Brendan Howard, Business and Team Channel Director
Nestle Purina PetCare is sharing the results of a canine life span study on a poster you can get free of charge.
Swiss law orders pet buddy system
By Brendan Howard, Business and Team Channel Director
A new law in Switzerland taking effect Sept. 1 widens animal rights laws in revolutionary ways. Consider the law's fine print:
More than 80 percent of employees take mental health days
Top five reasons for needing a breather from work.
Practice Management Q&A
Selling your practice's goodwill
By Gary Glassman, CPA
How do I sell my practice's goodwill to a practice that could benefit from the potential business?
How do I increase traffic to my practice Web site?
By Linda Wasche
One tip: Offer giveaways printed with your Web site's address
Practice Tips
Get everyone involved in hiring
By Bob Levoy
Involving your team members in the process is a better way to hire.
Pay up front for poop
Dr. Melisa Hicks and her team at Blue Cross Veterinary Hospital in Long Beach, Calif., improve compliance by encouraging clients to prepay for fecal tests.
Trash old computers responsibly
If you plan to install new computers in your practice, think about how you'll dispose of your old ones—tossing them into the dumpster is a no-no.
How staff can give each other bonuses
Each employee at VetSelect Animal Hospital in Dearborn Heights, Mich., receives two bonus certificates with every paycheck.
It's OK to give it away
By Patty Khuly, DVM, MBA
Publicly document all those freebies.
Take five
A few minutes per appointment can save you a lot at the end of the day.
Legal Ease
A look at the law on smoking at veterinary clinics
By Phil Seibert, CVT
How business owners must balance the rights of smokers with those of nonsmokers.
Does a team member on mood medication need a doctor's note?
By Karl Salzsieder, DVM, JD
Can I question my employee who's revealed a history of mental illness and prescribed medications to control it?
Growth Center
Talking teeth with timid clients
By Brendan Howard, Business and Team Channel Director
What you can do to get clients on board with your dental recommendations.
You do what else?
Martial arts give her kicks
By Deanna Tickle, DVM
This veterinarian will be testing for a black belt soon.
Click & Copy
Six simple tips to rev up refills and revenue
A few tweaks to your paperwork and front desk, and refill annoyances will be a thing of the past.
I Survived!
I survived an outbreak of virulent feline calicivirus
By Susan Adams-Conley, DVM
I'll never know for sure which cat first brought the disease to my clinic. But I know where I saw it first.
Associate Know-how
Associates, don't fear change. Embrace it.
By Amanda Bertholf
You are perfectly positioned to benefit from change. Here's how to make the most of three key management decisions.
Managing Smart
Getting through to the boss
By Mark Opperman, CVPM
I often get calls from managers who feel like owners don't respect or listen to them.
Cover story
Why clients leave
By Portia Stewart
"The waiting area smelled of urine and pet odors." "The surroundings were dirty and depressing." Don't let these comments be from your clients.
Hospital Design
Animal Hospital of Humble
By Katherine Bontrager
This Texas hospital is anything but modest and can boast the client growth to prove it.
Equine Solutions
Young, talented, and female
By James Guenther, DVM, MBA, MHA, CVPM, AVA
Want to be a successful equine practice owner and still have a life? Start by communicating assertively and laying old stereotypes to rest.
Hot Button
The color of aggravation? Yellow
By Craig Woloshyn, DVM
I'm no longer feeling mellow about the Yellow Pages after its colossal mistake.
Products
Colorful exterior
Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Exam room with lift table
The hospital has three standard-size exam rooms and one oversized exam room with a lift table. Dr. Parson says if he had to do it over again, he'd have two oversized exam rooms. "So often I find myself with more than two or three large dogs at a time," he says. "And that lift table is so nice—my back doesn't hurt nearly as much at the end of the day from picking up all those large dogs."

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Exterior details
The flower beds and landscaping help create the residential look that Dr. Parson desired.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
For fun
Dr. Parson aimed for a lighthearted, relaxed feel, and it shows in even the smallest details. With both the comfort and camaraderie of clients in mind, this sign gently reminds parents to keep their children under a watchful eye—with plenty of humor.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Full view of patients
Hospitalized patients are in full view of team members in this large treatment area, where the pets can be constantly monitored. Also, the homey touches of brown wood continue into the back areas—even if team members are the only ones to appreciate it.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Hand-piped oxygen
A hand-pyped oxygen and scavenger system keeps clean air flowing in the surgery suite. The floors are acid-stained, scored, and sealed concrete.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Just like home
Vertical board and batten siding in a three-color scheme, limestone detail, and lush landscaping create big Texas style in this modestly sized practice.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Main entrance
The building was designed to look like a rustic, hill country ranch home. Details include limestone and rough-hewn cedar trim to complete the look.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Prominent signage
The practice is located on a main road leading to the highway and is situated between the cities of Humble and Atascocita. This location provides great visibility and has led to an increase in new clients. It was five years after the purchase before Dr. Parson could begin building the new hospital, but despite that, everything went fairly smoothly. "I was very pleased with the whole process," he says. "In big part that was because of the architect and contractor we used—they made all the difference."

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Reception and waiting area
The reception and waiting areas are Dr. Parson's favorite part of the new hospital. Separate waiting areas for cats and dogs cut down on pets' stress. Client information and education pamphlets are kept conveniently by the main entrance.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Reception and waiting area 2
The reception and waiting areas are Dr. Parson's favorite part of the new hospital. Separate waiting areas for cats and dogs cut down on pets' stress. Client information and education pamphlets are kept conveniently by the main entrance.

Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.
Rustic, hill country ranch


Animal Hospital of Humble in Humble, Texas.

Photo by Chris Walter.

Click here to read about this hospital.

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