VETERINARY ECONOMICS, May 1, 2009 - Veterinary Economics
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VETERINARY ECONOMICS, May 1, 2009
Cover Story
Extreme makeover: parasite edition
By Portia Stewart
Remodel your parasite prevention program to help pets and people.
Checking in
Pets and the city
By Kristi Reimer, Editor
Dogs in the city make a rainy day in the big city brighter.
Practice Management Q&A
Q&A: Caring for your community
I wish our practice would contribute more to our community through discounts and free care, especially considering the state of the economy and the number of struggling pet owners. How can I make a case to the owner?
Q&A: Keep clients from leaving—if you can
One of my best clients is reluctantly leaving my practice to seek cheaper treatment elsewhere. Should I be concerned about this?
Q&A: The cost of client consultations
Our practice gives out too much free advice over the phone. How can we make these interactions worth our time without alienating our clients?
Practice Tips
Help senior pets graduate to good health
By Jeff Rothstein, DVM, MBA
A senior wellness program can stimulate growth and keep older patients healthy.
Train clients on proper puppy care
Puppy booklets are a handy resource for new puppy owners in need of guidance.
Make your voice heard: Become a better public speaker
By Bob Levoy
Do your knees knock at the mere thought of an upcoming speaking engagement? Follow this advice.
Don't trash those vaccine trays
Recycling is easy by simply reusing old vaccine packaging.
Legal Ease
Veterinary practice security: The layered look
By Phil Seibert, CVT
Keep your practice safe with security cameras, safety procedures, and an early warning system.
I've fallen and I got up—bruised: Handling workplace accidents
Here's how to handle workplace incidents and injuries.
Growth Center
Help pets get well with their own cells
It's pricey, but stem cell therapy can give new life to dogs with painful ailments.
Click and Copy
Fight for felines—and their healthcare
Cats healthcare needs clients' attention—and veterinarians' too
Practice Growth
Focusing on pet insurance: The myths and truths
By Amanda Bertholf
Develop a crystal-clear picture of how pet insurance works.
Managing Smart
Are you toast? Why owners fire practice managers
By Mark Opperman, CVPM
Don't get burned by a bad manager. You're the practice owner, and that means you need to keep a finger on the pulse of everything that's happening at your practice.
Hospital Design
Simple approach: Stunning results
By Steve Bennaka, Content Specialist
Sometimes a simple approach is best. Such is the case with the Animal Clinic of Sterling Heights in Sterling Heights, Mich., which features clean lines and an uncluttered approach to design.
Hot Button
What's in a word? Let's stop calling team members "girls"
Using "girls" for employees undermines them—and you

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