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Hospital of the year

2008 Hospital of the Year: Another view of reception 2008 Hospital of the Year: Canine boarding 2008 Hospital of the Year: Doctors' consultation area 2008 Hospital of the Year: Doctors' office 2008 Hospital of the Year: Exam room

VETERINARY ECONOMICS, Feb 1, 2010

Cover Story 25 ways to untangle your veterinary practice snarls By Jeff Rothstein, DVM, MBA Try Dr. Jeff Rothstein's 25 tips to get your practice purring like, well, a cat. Checking in The dark side of the bond By Kristi Reimer, Editor Do some clients go too far in their attachment to their pets? If so, what do we do about it? Vetcetera Why cats aren't "man's best friend" The MAF discovers why some people don't own cats—as well as who's most likely to adopt one. A feline game of hide-and-seek After surviving a clinic fire, Ziggy the clinic cat finds a secluded spot to recover. Practice Management Q&A Q&A: Best practice financial indicators Q&A on financial benchmarks every veterinary practice should watch. Q&A: Can I fire veterinary clients who won't pay? Q&A: When you can fire a client who won't pay for services 50th anniversary Q&A: No smoking—no ashtrays? Q&A: A Practice Management Q&A from 1982 celebrating Veterinary Economics' 50th anniversary Practice Tips 3 ways to ensure your rent is reasonable By Gary Glassman, CPA Will your practice's rent pass IRS scrutiny? Use signs to alert staff to sensitive cases Signs on exam room doors create immediate awareness that a sensitive case is present. Snuggle up to compassionate care We take pictures of post-op or hospitalized patients snuggling up against stuffed animals and have all the staff members sign the photos. "Touch points" help retain clients By Bob Levoy Critical interactions impact client loyalty and practice growth. Click & Copy Use bad breath as an intro to discuss oral care Stinky pet breath. Your clients might find it off-putting, but they probably don't know halitosis can be a sign of serious medical problems, such as periodontal disease or oral or systemic infection. Legal Ease Avoid cons that prey on your fear By Phil Seibert, CVT Don't let your fear of OSHA give scam artists an opportunity. Don't be gored by the licensing board Q: Do I need veterinary licensing board insurance? Growth Center East meets West at your practice Dr. Dirk Yelinek combines mainstream and holistic therapies. Find out how you can, too. Technology Social revolution By Ernest Ward Jr., DVM Don't underestimate the power of a post, a tweet, or a video upload. Social networking can help you. Get savvy with these 4 social media etiquette tips By Ernest Ward Jr., DVM Social media rules: Be yourself, ask questions of your audience, and don't talk only about pets. Marketing 5 Web site essentials By Mark Opperman, CVPM If you nail these five must-haves on our Web site, you'll be miles ahead of many other practices in your area. Watch out for employee rating sites By Mark Opperman, CVPM Take steps if disgruntled team members vent online. Hospital Design Small-scale success: Butterfield Animal Hospital By Sarah Moser A smaller, more intimate practice suits this California doctor—and his clients—just fine. Hot Button Kids want to be veterinarians ... By Sonya Brouillette, DVM ... So inspire them. Step out into your community and make a memorable impression.

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