VETERINARY ECONOMICS, Apr 1, 2013 - Veterinary Economics
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VETERINARY ECONOMICS, Apr 1, 2013
Cover Story
Dig into pet nutrition
By Heather Biele, DVM, Senior Content Specialist
You don't need a degree in nutrition to help veterinary clients make good pet food choices. All it takes is the desire to learn and a willingness to start the conversation with clients.
Checking in
Untangling pet nutrition in veterinary practice
By Brendan Howard, Business and Team Channel Director
You asked for a little guidance. We've got it.
Practice Management Q & A
Finding a fill-in veterinarian
Dr. Jim Kramer offers suggestions for picking the right relief veterinarian.
Knock out the negativity in veterinary practice
Nip staff negativity in the bud before it takes over your practice.
Practice with Heart
Meet the Great Becker, Psychic Veterinarian!
By Marty Becker, DVM
Educated guessing has its place in medicine, but not in client discussions.
Practice Tips
Spark a conversation with veterinary clients about obesity
By Bob Levoy
Nearly 40 percent of owners of overweight pets don't realize their animal has a problem.
Get Social
Posts and tweets about heartworms
Use your social media network to educate clients and raise awareness about heartworms with these tweets and posts.
What If ...
Your veterinary practice is barely profitable?
By Karen E. Felsted, DVM, CPA, CVPM, MS , Jessica Goodman Lee, CVPM
Time to zero in on what's draining hospital revenue.
Practice Finances
Veterinary practice dreams bigger than your wallet?
By Mark Opperman, CVPM
Tread carefully when someone offers you a loan. Make sure you can comfortably afford it before you sign.
Facility Design
5 ways to make veterinary clients' lives harder
Follow these common design faux pas and you'll have veterinary clients frustrated in no time.
Click & Copy
Explain your clinic expenses
It's hard for clients to understand where their money goes in your veterinary practice. So give them the details on the dough distribution—and why it's important.
Practice Growth
Put pounds on your veterinary practice—in a good way
By Shawn McVey, MA, MSW
Create a fit, toned hospital that won't run out of steam before you reach your goal. Use advice from "The Biggest Gainer" coaches and participants to shape up the financial health of your practice and reach your best in fiscal fitness.
Hot Button
The joys of digital radiography
By Andrew Rollo, DVM
Sure, it'll be a benefit to your practice's medical care, but this technology can do wonders for your relationship with veterinary clients, too.

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