VETERINARY ECONOMICS, Sep 1, 2013 - Veterinary Economics
  • SEARCH:
Veterinary Economics

ADVERTISEMENT

VETERINARY ECONOMICS, Sep 1, 2013
Checking in
New AVMA video game lacks veterinary team
By Brendan Howard, Business and Team Channel Director
The AVMA video game shows promise, but how do I level up to get the staff I need?
Practice Management Q&A
Calculating a fair veterinary salary
Q. I've heard that a practice owner shouldn't pay an associate more than 25 percent on production. But I work in a practice where three veterinarians share one technician. What would be a salary for circumstances like these?
How to improve your therapeutic diet recommendations
Q. How do I get my team to help encourage veterinary client compliance with pet nutrition recommendations?
Practice Tips
Emphasize the importance of dentistry in your veterinary practice
By Jeff Rothstein, DVM, MBA
Veterinarians regularly undercharge clients for dental procedures. Learn how to communicate with clients better to make your dentistry profitable.
Practice with Heart
Use your animal knowledge to build bonds with clients
By Marty Becker, DVM
Share your favorite trivia about pets with veterinary clients.
Cover Story
Get X-ray vision on new equipment purchases
By Ashley Barforoush, Associate Content Specialist
Think you can't afford a therapeutic laser, digital radiography or that new imaging equipment at your veterinary practice? Think again! Get an inside look on how to finance a brand-new service.
What If ...
You've never measured your marketing efforts?
By Jessica Goodman Lee, CVPM , Karen E. Felsted, DVM, CPA, CVPM, MS
Take the guesswork out of publicizing your veterinary practice and learn exactly where to put your marketing dollars.
Get Social
Get feline clients in the door with these Facebook posts and tweets
Use these ready-made posts and tweets to emphasize fear-free methods for bringing cats into the clinic.
Click & Copy
Promote weight loss by pointing out the perils of pet obesity
Seeing too many overweight pets in practice, but having a hard time getting clients on board with your weight reduction recommendations? Put some mass behind your message with this informational client handout.
Hospital Design
Avoid floor plan follies in your veterinary practice
Make sure your veterinary hospital "road map" isn't going to put your clinic on the fast track to disaster.
Practice Finances
How to pay for new equipment at your veterinary clinic
Think that new piece of equipment could do wonders for pets at your veterinary practice?but you don't know how to pay for it? Use these tips to bring that cutting-edge medicine into your practice today.
Practice Marketing
Roll back your veterinary client discounts
By Mark Opperman, CVPM
When you discount—in the exam room or in your latest promotion—you're not just slashing prices. You're shortchanging your team, your profession and yourself.
So you still want to offer veterinary clients a discount?
By Mark Opperman, CVPM
Don't do a cash discount. Instead offer a product or service to your veterinary clients.
Practice Growth
Energy for your tired veterinary team meetings
By Denise Tumblin, CPA , Christina Materni
Forget caffeine. Chug these five tips to energize your veterinary team meetings for maximum education and inspiration and a minimum of bored looks.
Professional Growth
Coaching your way to the top
By W. Bradford Swift, DVM
Learning how to coach can greatly improve your veterinary practice. Here are some tips to get you started.
Hot Button
Too many veterinarians? Jury's still out
By Eden Myers, DVM , Ryan Gates, DVM
We've been bombarded with terms such as shortages and incentives for years, but we're no closer to solving the supply and demand puzzle plaguing our profession.

ADVERTISEMENT

Click here