Articles by Jeff Rothstein, DVM, MBA - Veterinary Medicine
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Articles by Jeff Rothstein, DVM, MBA

New year, new goal: Collect client e-mail addresses

Here's a resolution you can actually keep: Stop wasting your time with snail mail and start using e-mail to communicate with clients. Here's how to get started.
Jan 1, 2011

Here's a resolution you can actually keep: Stop wasting your time with snail mail and start using e-mail to communicate with clients. Here's how to get started.

Meet, greet, and learn at trade shows

Maximize your overall conference experience by spending some quality time in the exhibit hall.
Dec 20, 2010

My friend dedicates one trip a year to visiting conference vendors. Here's my take.

Dig deep to find your income sources

Don't just look for places to cut expenses—find ways to generate revenue to get your practice back on track financially.
Nov 1, 2010

Find ways to generate revenue to get your practice back on track financially.

Monitor your clients' wait time

Oct 1, 2010

Clients realize that we may get behind because of the nature of our business, but make sure your veterinary team members keep them informed with updates.

How to track the source of new clients

Oct 1, 2010

Once you understand where they're coming from, you can better target your veterinary practice's marketing.

5 paths to new clients

Why should veterinary clients choose your practice over the one down the street? Because you take the time to learn what they want—and give it to them. Find out how, plus check out my favorite client service tips.
Oct 1, 2010

Make sure clients choose your practice over the one down the street.

3 tips to keep clients happy

Oct 1, 2010

Keep veterinary clients happy with comfort stations, kid treats, and follow-ups.

4 ways to welcome new clients

Oct 1, 2010

Provide new veterinary clients with reasons to come back and signs of your commitment to their pets.

Implement service codes to crack down on missed charges

Missed charges can result in thousands in lost revenue for your practice. But here's the good news: The solution is as simple as developing a few service codes.
Jul 1, 2010

Missed charges can result in thousands in lost revenue for your practice. But here's the good news: The solution is as simple as developing a few service codes.

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